This week, Folio adds Brand Standards to Folio Buy make it even easier to buy the right item from the right supplier.
Before Folio, one hotel manager watched their properties buy 87 SKUs of toilet paper in one year. (They only have 32 properties!)
With Brand Standards, there's no more guessing for on property teams which product is the "right" one. Buyers can just look for the products with a radiant check mark! These products automatically pop to the top of search results, for easier discovery. And if you pull up the wrong item when there's a Brand Standard alternative, Folio helps guide them to the correct item.
How does it work? Property admins in Folio can convert any Order Guide into a Brand Standard. Then, all the products in that guide automatically get the Brand Standard "check" in the catalog.
The result?
More convenient than ever for on-property teams to buy the right products
Managers can more easily publish and manage brand guides across properties
Owners benefit from reduced fees from franchise audits gone wrong, or wasted spend from mistakes
Guests benefit from more consistent experiences, as they come to expect from the brand
Happy, smarter shopping!